Hispanic Marketing 101

Somos Latino Decisions, National Latino Survey on COVID-19 Crisis

Hispanic Marketing 101
Somos Latino Decisions, National Latino Survey on COVID-19 Crisis
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About the largest Latino study, with a 1,200 nationally representative sample of Latinos in U.S.

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Field dates: April 7-12, 2020

English or Spanish (41%), according to respondent preference

Blended mode: online and live phone interviews

Impact and reactions to COVID19 health and economic crisis

Largest and most comprehensive survey of Latinos on these issues

 

Source: SOMOS COVID19 National Latino Survey April 7-12, 2020


Brought to you by Kirk Whisler of Hispanic Marketing 101